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Global Retail Advisors
Senior Partners and Advisors


Lisa Hutcheson
Managing Partner, Strategic Planning, Operations, Human Resources 

Lisa Hutcheson is recognized as one of the top non-traditional retail specialists serving mixed-use environments – the intersection of live, work, play, shop.  

Lisa optimizes her experience as a successful entrepreneur, business executive and retail strategist to help clients create a remarkable experience for their customers and extraordinary profits for their stakeholders.

Lisa combines her 25 years of retail consulting and operational experience with her Retail Management degree from Ryerson University as well as a Certificate in Project Leadership from Cornell University. 

After holding leadership positions within two of Canada’s leading retailers, Lisa joined the J.C. Williams Group team when she decided to put her knowledge and expertise to work to service retailers who wish to strengthen their competitive position.

Lisa has authored two books in the Retail 4G series of digital books published by the Retail Council of Canada and is a frequent speaker on retail best practice and innovation.  Lisa is also a part-time professor at Seneca College teaching in the faculty of Fashion and Retail Business Management.


Patrick Watt
Senior Partner, Strategy and Foodservice Expert

Patrick utilizes his 29 years experience in the foodservice industry as his tool box to meet his client’s needs. Patrick has over 10 years experience in front line positions including the supervision of retail outlets, three years of operations management within a multi-unit restaurant company environment and has been an independent foodservice consultant for 16 years. As the principal consultant of A DAY IN LIFE Foodservice Development since 1993, Patrick has personally managed and completed over 400 foodservice related projects. Patrick has a Bachelor of Commerce majoring in Hospitality and Tourism Management from Ryerson University in Toronto. In 1997, Patrick was credentialed as a professional consultant member (FCSI designate) of the Foodservice Consultants Society International. He has also earned the designation of Certified Foodservice Executive (CFE designate) from the Canadian Association of Foodservice Professionals.


Maureen C. Atkinson
Senior Advisor, Research Insights 

Maureen Atkinson uses research to create the insights that show clients where the customer is going, how retailers are responding globally, and how they can increase their revenues by anticipating these changes.  

During her career at J.C. Williams Group, she has managed numerous studies that have provided data for positioning or repositioning plans, new store format evaluation, new concept development and brand assessment among many other assignments. In addition, she has authored and co-authored books and white papers on retail research. 

She joined the company in 1988, after a career in research, store operations and merchandising with a large department store chain, to set up the company’s research practice.  Her perceptive approach has brought new revelations to her many clients.

She has a business degree from the Schulich School of Business at York University and is a past board member of the International Downtown Association where she chaired the Information Committee.  She is also a founding member of the Canadian Research Group of the International Council of Shopping Centers and a member of the Marketing Research and Intelligence Association.  She is an active board and committee member on several professional and charitable organizations where she uses the governance learning when she got her ICD.D designation from the Institute of Corporate Directors.


John A. Torella
Trusted Advisor, Marketing

We all got our start in business in retail. We’re retailers from way back, so we have the benefit of long-term experience and knowledge, which we constantly use when processing the ever-changing flow of information out there.” – John T.
More and more retail success is about being unique, different, and special. If you are not differentiated, you are a commodity and interchangeable.

Relevant differentiation is the world of retail Branding and the world of retail Branding is John Torella’s world.

With over three decades of experience with some of the world’s most successful Brands—Liquor Control Board of Ontario (LCBO), Mark’s, Holt Renfrew, Harry Rosen, Sobeys—John brings a sense of trust and confidence.

His credibility is enhanced by his books: Evolution of Retail Marketing, re|Think Retail Branding, Whole-being Retail Branding, and Stop Talking Start Doing Retail Branding.

John is a graduate of the Kellogg Graduate School of Management Communications Strategy program, the Brand Value program at Harvard Business School and Tuck School program on Strategic Brand Management.

His quest for thought leadership in retail Branding enables him to be a trusted advisor to his clients.

In 2006, John was awarded the Lifetime Achievement Award from the Canadian Marketing Association (CMA) for his contribution to Canadian marketing and in 2012 was the recipient of Honorary Life Membership to the CMA for his outstanding service and contributions. 


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