Maris Daugherty
Senior Consultant
Maris Daugherty has joined J.C. Williams Group, bringing over 20 years of experience in the retail industry as a key stakeholder in both entrepreneurial and Fortune 500 companies. She strongly believes in customer-centric, multi-channel management practices, having learned their value throughout her career in marketing and merchandising positions within e-commerce and catalog management business areas. She has extensive experience in maintaining consistent brand messaging across multiple channels, customer segmentation processes, contact strategies, advertising planning, building vendor relationships, and promotional marketing.
Maris is skilled at building and fostering fully cross-functional teams that span the corporation. The depth of her retail experience, including previous positions as VP of Relationship Marketing for RadioShack.com, Director of Marketing for ubid.com, as well as her consulting background with Checkmate Consulting, and her active work with the Chicago Area Direct Marketing Association, provide a keen competitive advantage to clients as they strive to increase revenue and market share.
