Urban Marketing Collaborative
Presents at the
International Downtown Association Conference
September 2010 – Fort Worth, Dallas
UMC along with Brad Segal and Colleen Swain from the City of San Antonio presented on the feasibility of public markets.
(Download presentations below)
September 2009 – Milwaukee, Wisconsin
Where Retail, Branding and Urban Design Intersect: Creating the Best Downtown Streets
This session illustrates how a unique approach to combining retail planning and urban design interventions—super charged by branding initiatives—can take street activity to a whole new level. UMC, MIG, and Intelligent Space Atkins Group worked with the City of Calgary and the Calgary Downtown Association to set the stage for creating a walkable and economically vital city center.
Click here to download the presentation.
Fast Track to Slow Food
With the first lady promoting home gardens and organic foods, and an explosion of farmers’ markets across North America, it’s time to take a close look at how Downtown organizations can promote healthy eating, support local agriculture, expand Downtown dining and sociability, and save the world from climate change. There are great opportunities to turn the once-lowly urban farmers' market into a major program.
Click here to download the presentation.
Retail Graduate School Session II: The Future of Retail
Once the current crisis subsides, what can we expect in downtown retailing? With many chains in bankruptcy or downsizing expansion plans, who will fill the storefronts? What kinds of retail will thrive in the new-new economy? How green will retail become?
Click here to download the presentation.
The Role of Arts in Creative Community Development
Many communities have sought to use the arts as a tool in revitalization, but few states have enacted arts and cultural district legislation. Hear how Virginia pioneered this approach, and how cities there and elsewhere are using this innovative approach to produce real results.
About Urban Marketing Collaborative
UMC specializes in translating economic realities into livable communities. Their experience is gained from working in both small and large urban retail projects in North America and emerging markets. The benefit of this experience is the ability to create an action program that is based on sound principles, consumer centric, and can deliver results. Our collaborative team approach has a well established record of successfully completing retail strategic plans that emphasize the latest market research techniques, facilitation work that builds relationships, creative visioning sessions, and practical solution solving.
The firm is made up of internationally renowned retail and market experts who have broad experience working with business district organizations and municipalities on revitalization strategies for commercial areas. A core strength of the team is that our company also works with retailers and we understand their locational needs as they fit into their strategic planning.
A guidebook for downtown and business district professionals that outlines
a process for successful and strategic retail business recruitment.
To order the book please submit the order form below:
